About the Business
Dream In Reality Group is one of the leading and prestigious 'Salon & Beauty' furniture companies. At present the sales for the group have reached 102 countries across the globe. The main head office is located in Birmingham and with the benefit of its central location it's also the site of our domestic and European warehouse & distribution depot. D.I.R has showrooms in Birmingham and London in the UK. The Cologne Showroom is trading under DIR GMBH as subsidiary of Group in Germany as well as Paris showroom to serve the European clients. D.I.R made its first venture in America by founding DIR America. DIR America Cooperation utilizes its own distribution depot to provide specialized delivery services across the America and Canada. This again demonstrates D.I.R's commitment to deliver the highest quality of service in every aspect of its operations and its dedication to integrity, confidentiality and professionalism in everything it does.
Location & Hours
River Road
